SEM

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Search engine marketing,(SEM) is a form of Internet marketing that seeks to promote websites by increasing their visibility in search engine result pages (SERPs) through the use of paid placement, contextual advertising, and paid inclusion.

  1. SEO: We do Search engine optimization (SEO) for you by optimizing your website content to achieve a higher ranking in search results, for example, by incorporating specific keywords or links associated with the website.

  2. SMO: Social media optimization (also known as SMO or social SEO) is the methodization of social media activity with the intent of attracting unique visitors to website content. Depending upon your requirements we can optimize social media in 2 ways:

    1. By adding Social media features to the content itself, including: RSS feeds, social news and sharing buttons, user rating and polling tools, and incorporating third-party community functionalities like images and videos
    2. By running promotional activities in social media aside from the content being promoted, including: blogging, commenting on other blogs, participating in discussion groups, and posting status updates on social networking profiles
  3. PPC: Pay per click (PPC) (also called Cost per click) is an Internet advertising model used to direct traffic to websites, where advertisers pay the publisher (typically a website owner) when the ad is clicked. Our expert PPC bidding management services are customized individually for all the major search engines. That’s because we understand that success in Pay per Click (PPC Advertising) depends on applying search engine specific principles and techniques.